SEO – Search Engine Optimization

  • SEO has tricks and techniques for improving visibility of web pages in the different Search Engines like Google, Yahoo, and Bing etc.
  • SEO has techniques to get many visitors from search engines and get high page rank in search engines for websites.
  • Finally, in easy way, SEO is way of improving and growth of your business through internet.

SEO has applied in two ways
  • White Hat SEO
  • Black Hat SEO

White Hat SEO has techniques and tips that totally focus on visitors or users or audience, but follow all rules and regulations of Search Engines. It is really useful for Ranking in Search Engines. White hat SEO techniques take time in development as well as in ranking your website high in search engines. All Search Engine Optimizers perform white hat seo for better result in search engines.
  • White Hat SEO called as “Good Guy” SEO

Black Hat SEO has techniques and tips that totally focus on search engines, the techniques are not follow rules of search engines and try to hide these. The techniques try to trick with search engines for getting higher ranking. These will rank the website high in search engines very quickly. If someday these will caught by search engine, it will banned your website or leave you at very poor rank. Once your site banned then it’s really difficult to come back in search engine as good side. So don’t try black hat SEO techniques.
  • Black Hat SEO called as “Bad Guy” SEO

Top things that you should know about the White Hat and Black Hat SEO refer this

Search Engine Basics: See this video for basics of search engine.

How Search Engine Works: See this video for working of Search Engine.